Bauer highly values your privacy and makes every effort to protect your personal data that has become known to Bauer. Hereby, Bauer provides you with an overview of what personal data Bauer processes, for what purpose, and what your rights are in relation to your personal data.

What Personal Data Does Bauer Process?

Bauer clarifies that personal data is any information about a natural person (identified or identifiable), such as name, email address, etc.

Examples of personal data processed by Bauer are listed below.

Such personal data includes, for example: name; personal identification code; email; contact address; delivery address; phone number; purchase history; bank account number; information about payment methods; job and position information, education and language proficiency information; special categories of personal data, the collection of which is not Bauer’s objective, but which Bauer may become aware of within the framework of client or cooperation relationships; other personal data that Bauer does not purposefully collect but may become known to Bauer through various communication channels.

Where Does Bauer Obtain Personal Data?

Bauer obtains the personal data described above through various legal means. We receive data from you as the data subject yourself; from your employer or service provider or cooperation partner; from public sources such as the commercial register, land register.

For What Purposes Does Bauer Process Personal Data?

Bauer processes your personal data in compliance with the purpose limitation principle. This means that Bauer collects personal data for specified, explicit, and legitimate purposes and does not process the collected data in a manner that is incompatible with those purposes. The purposes of personal data processing are as follows: product sales; customer relationship management and development; maintaining and developing cooperation relationships; resolving complaints; marketing activities, including sending advertisements and offers; archiving; fulfilling legal obligations.

On What Legal Basis Does Bauer Process Personal Data?

Bauer adheres to the principle of lawfulness when processing personal data. This means that Bauer processes personal data only when there is a legal basis for processing. Bauer processes your personal data based on one or more of the following legal bases: pre-contractual negotiations and contract performance; Bauer’s legitimate interest; fulfillment of a legal obligation; your consent.

During pre-contractual negotiations and for the performance of a contract, Bauer needs to process your personal data. Without processing personal data, it is not possible to conduct pre-contractual negotiations or perform the contract. Bearing in mind the aim of processing personal data only to the necessary extent, we process only the personal data required for the conclusion and performance of a specific contract.

Bauer also processes personal data based on legitimate interest. Bauer’s legitimate interest is primarily to improve and develop its services, product selection, and products, as well as client and cooperation relationships. It is also necessary to resolve disputes arising from the provision of services and submitted complaints. When processing personal data based on legitimate interest, Bauer observes the principle of minimization, meaning that Bauer processes only relevant personal data, based on the specific processing purpose.

Bauer must also process your personal data to fulfill legal obligations. This means that the processing of your personal data is not Bauer’s wish, but an obligation arising directly from a legal act in force in the Republic of Estonia.

Bauer also processes personal data with your consent. This is primarily for marketing purposes, such as showcasing completed works on Bauer’s website at www.bauer.ee.